In the dynamic world of healthcare, where rapid advancements meet ethical considerations, strategic marketing leaders stand at the forefront of innovation and change. Our journey at Purple Carrot has been a testament to the power of strategic risks—embracing the unknown to unlock new opportunities and drive meaningful growth.
A client of ours is going through an exciting process. They are completely revamping their brand identity and putting a big stake in the ground to redefine the organization’s calling card to support better, faster, and more productive realization of their goals. We are in the thick of the juicy part and the team needs to make important decisions.
Your words matter. Make the most of what you have to share. Whether it is your brand or personal views, tell your story so that it counts.
The other day I was chatting with a doctor who has the world’s greatest solution for something or other that will likely never see the light of day. I would give you more details, but he was afraid that I might steal them. And, with no rational way to easily keep me muffled ‘til the end of time, I’m none the wiser.
Recently, I was struck by an article in the New York Times by Jennifer Conlin (07/05/14, “At Zingerman’s, Pastrami and Partnership to Go”). It’s about a couple of guys who transformed an idea from a deli that sells roll-up-your-sleeves sandwiches into a $50 million dollar business comprised of 6 unique companies and a growing army of entrepreneurs.
A client of ours is going through an exciting process. They are completely revamping their brand identity and putting a big stake in the ground to redefine the organization’s calling card to support better, faster, and more productive realization of their goals. We are in the thick of the juicy part and the team needs to make important decisions.
